7A – Testing the Hypothesis, Part 1

1) How CEOs' companies are trying - to attract 'Generation Z'
 This article is about companies explaining why it's important to try and gain interest from younger generations and some of the CEOs give some examples on how they might do so.

2)
The Who: Companies of any size in the U.S
The What: The companies are finding it difficult to appeal to younger generations
The Why: As younger generations are getting old enough to begin contributing to society, companies need to try and appeal to them to join them for work or sell their services and products.

3) Will creating a service to give companies information to evolve their goods and services help them appeal to younger generations.

4)Questions: How do you think that companies are out of touch with younger generations?
                     Why should younger generations choose these older companies instead of creating their own or using colleague made companies?
                     In what ways could large CEOs improve their goods and services to appeal to all generations?
                    Who else do you think would benefit from information on the younger demographics?

* I can see some companies try too hard to please teenagers and sometimes it is very embarrassing to see. Younger generations should not pick these older companies, some of them are really taking over and we cant have that. The new small companies need help to grow.  If these larger CEOs want to make themselves better and more appealing, they can start not being so cringe with new trends. I think elderly people should benefit from this information because sometimes they think that they can just use any modern trends and they really just shouldn't, because they don't understand it fully.

* There are many companies are very much out of touch with younger generations with social norms, like the Gillette commercial recently. The younger companies should appeal more to us, and it's good to use help others of our age groups succeed and challenge those moguls. CEOs from larger companies should really try to stop being so power and money hungry. I think that most people would benefit with this information to not be so harsh on younger people for doing certain things.

* I don't think that they are out of touch, many companies seem that they know what trends are happening. Younger generations should choose older and bigger companies to get reliable products and services. CEOs should hire younger people. With that change, most companies should start seeing much differences in how they communicate with their customers. Lots of adults are really getting many of these teen terms.

* Companies do not need to be in touch with younger generations, its gets to be too much and they should get in their lane. Older companies have more experience and they end up being more successful because they have proven strategies; if it's not broke, don't fix it.  Large CEOs may need to lower prices but thats about it. I mean trends change almost daily, some info wouldn't hold for long.

* Large companies should not try to get in touch, it gets messy real quick. Young people should be able to pick whatever company makes a better product and service. CEOs should consult with younger people, but take the info lightly. Other people that benefit from this would be the government, because they really don't understand us.